While that headline doesn't say much about "growth" we think it is a reflection that, overall, the economy, while sluggish in some areas of the country continues to improve. Nearly 37% of the dealers who responded believe revenue in 2013 will grow by two to seven percent. Meanwhile, 35.8% see little or no change in this year's revenue projection.
So what equipment do rural lifestyle dealers see as being "sellers" in 2013? Here's a listing:
- Under 40HP Tractors - Nearly 60% of the dealers see this area as being revenue positive;
- Rotary Cutters - 47% see increased sales here;
- Utility Vehicles - Nearly 48%;
- Tractors 40 to 100HP - Almost 40% of the dealers indicated sales of these tractors will boost their bottom line.
In addition rural lifestyle dealers are looking for new products to add to their existing floor-plan of equipment offerings. The survey indicates that one-third or more of the dealers will add compact tractors, skid steer loaders and utility tractors.
Finally "after market" parts and products are seen as revenue builders to the majority of dealers.
Our friends at Rural Lifestyle Dealer, executive editor Dave Kanicki and president Mike Lessiter have always been spot on when it comes to learning about and sharing economic data important to the growth and sustainability of Rural America...even when that means only a couple of acres.
For the entire story about 2013 Trends & Outlook from Rural Lifestyle Dealer..here is that link.
If you would like to leave a comment here, feel free or let's join up on Twitter @RuralLifeRadio. Thanks for dropping by!