Insight on Business with Michael Libbie is our daily (Monday - Thursday) conversation about advertising, marketing and consumer trends. We take our experience and cover some of the stories that are making news, give them our spin and offer you "nuggets" of information and tips you can use...now. Our news/webcast begins at 12 Noon Central on Webcast One LIVE and if you follow that link and click "Watch Now" you're there. We monitor Twitter @MichaelLibbie before, during and after the show...and during the program you can take part in the chat to ask or answer questions. Here, once again, is the link to Webcast One LIVE!
If you missed the show yesterday...you missed a great discussion about the ROI of Social Media. Our guest was Candace Karu from Cabot Cheese...it was a text book case of why your business should be paying attention and embracing SM. Here is the link to that show and complete interview.
On the show today - Business is like a garden...
So, what should business people understand that they often don't? That is one of the topics I shared with folks at Simpson College yesterday. Here is the piece from our agency blog.
Does your business lack...creativity in your branding message? Want to get it back? We'll talk about that today.
Advertising Age today released a survey about the effectiveness of using Twitter to promote your brand. In a few words...the study, by digital agency 360i, says businesses seeking to build brands among consumers are failing. Badly. Why? We'll discuss the reasons we think so many folks just "don't get it".
Those stories and more today with Insight on Business a production of our advertising agency, Insight Advertising, Marketing & Communications and brought to you by:
NatraTurf - Stop with the chemicals on your lawn and garden...how? www.NatraTurf.com
Lotus Moments - Now business announcements that will get attention. www.LotusMoments.com
Exceptional Specialty Products - Let Cindy Taylor help your business get noticed. www.ESP4All.com
Thanks for coming by and we'll see you at Noon Central only on Webcast One LIVE!
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