Insight on Business with Michael Libbie is our Monday - Thursday look at the world of marketing, consumer trends, business and advertising. We're live at Noon Central here at Webcast One LIVE. Our goal is to help you and your business learn ways to stay ahead of the marketing/advertising/consumer curve... And, it's free. Also, today is Thursday which means... Our "Worst Ad of the Week" is up. We've got some..."winners". Let's go: Video starts at thirty-seconds in.
Jobs - Job Seekers & Human Resources
We're going to spend most of the hour on this because I run into the issue every day. Job seekers trying to get traction and get noticed, employer's keep posting jobs on various message/job boards, experts saying that seekers/employers need to connect in person. We hear the way to do this is have a personal brand. We hear that job seekers need to change the way they go about finding a job.
What is going on? Are there real humans in Human Relations? Who is looking? Why are the networking functions failing? Are there "real" jobs out there?
We don't know...and we wonder if anybody does.
To help answer those questions and more we've invited two professionals who have a background in job seeking and in human resources to join us in our search for answers. We've also got a job seeker, currently unemployed for months and unable to crack the ceiling.
Ben Stone is the founder of RPO Consulting. A former HR Professional he now assists companies to change their focus on how they recruit, communicate and work the HR cycle. Ben also works with start-up companies to help them better market themselves and use digital tools to get noticed. Ben is a returning guest.
Also returning to Insight on Business is Suzanne Hull the person behind Contemporary Business Solutions. Suzanne is a common face at the job networking functions going on in the city. Frustrated with the search she decided to build her own company which assists business owners with event planning, social media and Web Design.
Paula Poland is a job seeker. A background in office work, writing, editing and publishing, Paula has been looking for a job for 16 months. She'll share her story about the countless letters, resume forms, online applications she's done and what she has found during the process. Paula also writes a blog about her adventures. Here is her LinkedIn page.
Humans in Human Resources? We'll find out today.
And, because today is Thursday we've got the Worst Ad of the Week to share with you. We'll cover that toward the end of the show.
Insight on Business is a production of our advertising agency, Insight Advertising, Marketing & Communications and made possible by:
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Feel free to leave a comment here, contact me with an e-mail or let's carry on the conversation with Twitter: @MichaelLibbie - I monitor before, during and after the show... Thanks for coming by!