Insight on Business the News Hour with Michael Libbie is a production of our advertising
agency, Insight Advertising, Marketing & Communications and heard Monday - Friday from 5PM to 6PM on 1350-KRNT, Des Moines. The News Hour is made possible through the sponsorship of: Merit Resources of Urbandale, Iowa Computer Repair of Windsor Heights, ReMax Real Estate Concepts of the Des Moines Metro, In the Bag Corporate Corporate Cuisine of Des Moines, Triplett Office Essentials of Des Moines, DWebware of Urbandale and the Kreamer Law Firm of West Des Moines.
So, you're spending money on advertising, both traditional media and social media, but...you have a sense it's not working as well as it should. You are correct. It isn't working. Consumers are tuning you out. Why? Because all you are offering is...noise. Here are the stats and a quick marketing tip for you: