Insight on Business the News Hour with Michael Libbie is a production
of our advertising agency, Insight Advertising, Marketing & Communications and is the only business broadcast in the Des Moines Metro. The News Hour is made possible through the sponsorship of: Merit Resources of Urbandale, Iowa Computer Repair of Windsor Heights, ReMax Real Estate Concepts of the Des Moines Metro, the Iowa Association of Business and Industry, DWebware of Urbandale, The Strudl Haus of Des Moines, Manpower of Central Iowa and the Kreamer Law Firm of West Des Moines.
When we started the Business News Hour we did so to give voice to business and to offer businesses, large and small, ideas on how they might rise to the top. This week Chuck Mefford from the author of Brands Formation is in town helping business owners build a better, more remarkable and sustainable brand. Brands that people know and trust. We caught up with this Dallas based marketer and asked some questions about how business can do a better job at getting known.