Insight on Business the News Hour with Michael Libbie is a production
of our advertising agency, Insight Advertising, Marketing & Communications and is the only daily, hour-long business broadcast in the region. The News Hour is made possible through the sponsorship of: Iowa Soft Water of the Des Moines Metro, Aureon of West Des Moines, Iowa Computer Repair of Windsor Heights, ReMax Real Estate Concepts of the Des Moines Metro, the Iowa Association of Business and Industry, The Strudl Haus of Des Moines, Manpower of Central Iowa, Tero International and the Kreamer Law Firm of West Des Moines.
There are many factors that go into creating a successful brand and then maintaining that position in the eye of the consumer. Here Liz Adelman and Genevieve Dean of the newly formed AdelmanDean Group share with us their experience and some tips for successful marketing and public relations.