The award winning Insight on Business the News Hour with Michael Libbie, now in our sixth year, is a production of our advertising agency, Insight Advertising, Marketing & Communications and is the only daily, hour-long business news broadcast in the Midwest. You can hear the broadcast Monday - Friday at 4:30pm on our Radio Blog, and each Sunday on News/Talk 1540 KXEL starting at 2pm. The Business News Hour is made possible through the sponsorship of: Iowa Workforce Development, Aureon of West Des Moines, The Strudl Haus of Des Moines, Tero International, The Iowa Business Journals, Country Vet Naturals and AARP-Iowa with state headquarters in Des Moines.
Back in May Maxwell Schaeffer, a Des Moines radio fixture for over 23 years, was fired by the Des Moines Radio Group. We sat down with Maxwell to reflect on a life in radio broadcasting, what started his career, what is it about radio today that is so different from years ago, some people who have helped him along the way and much more. Maxwell Schaeffer formerly of KIOA goes Out to Lunch with the Business News Hour at Jesses Embers.
In Part Two of our conversation with former KIOA morning personality Maxwell Schaeffer we talk about how radio and the radio business has changed. How local programming is now almost gone, about decisions made in a far off corporate headquarters and how shareholders, rather than listeners and local management, now dictate direction. We'll also talk about future plans, his playwright wife Karen Schaeffer his Sports Director son Jon Schaeffer at We Are Iowa TV 5 and more. For those of you who wondered what it's like have a listen. And thank you Jesses Embers for a great lunch.
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.