Insight on Business the News Hour with Michael Libbie is a production
of our advertising agency, Insight Advertising, Marketing & Communications and is the only business broadcast in the region. The News Hour is made possible through the sponsorship of: Merit Resources of Urbandale, Iowa Computer Repair of Windsor Heights, ReMax Real Estate Concepts of the Des Moines Metro, the Iowa Association of Business and Industry, DWebware of Urbandale, The Strudl Haus of Des Moines, Manpower of Central Iowa, Tero International and the Kreamer Law Firm of West Des Moines.
Our guest is a returning visitor to the Business News Hour is Chuck Mefford from Brands Formation. The author, marketer and branding expert was in Des Moines this week helping business owners better understand the science of branding/marketing. Our conversation and our toothpaste test is right here: