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FEMA - Memphis - Civil Rights - Branding

Shutterstock_1897493This is NOT a political blog...we are here to write about Advertising and Marketing.

I'm in Memphis for the FEMA meeting held at the Peabody Hotel.  We're hear to learn and discuss farm equipment manufacturing.  Great people and a very interesting event.
 
So...why do I lead with a photo of Rev. Al Sharpton?  That one photo will BRAND this Blog...and those of you who see it will have a reaction.

It just so happens that during the FEMA meeting the National Action Network headed by Rev. Sharpton is in the same facility.  And, those of you who know your history...this is the 40th anniversary of the killing of Dr. Martin Luther King.  In fact, the Lorraine Motel is just blocks from the Peabody.  It's the site of the United States Civil Rights Museum.

So...my point?

Simple...we work hard for our clients in the world of agriculture, rural lifestyle and now entertainment to create for them a brand that will evoke a response.  Actually, that is half of the battle with consumers.  So our questions to you:  Do you own a brand?  What are you doing with your brand?  Does it cause a reaction?  What is that reaction?  Do you know?

If not...give us a call. 

Oh...and it is raining in Memphis....


Michael P. Libbie - Insight Advertising, Marketing & Communications




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It's raining in Des Moines too.

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