Miscanthus...Say What?
In the Des Moines Register (Wednesday, September 3) the article in the Business Section spoke of research going on at Iowa State University. This research suggests miscanthus should seriously be considered over corn or switch-grass as a bio-fuel source.
We had a story about miscanthus back in April. Here you go.
It's not scooping anything it's just being aware of what the heck is going on in agriculture. Most folks and news organizations don't have a clue. It's one of the reasons there is such an urban / rural divide.
No longer are consumers connected with a knowledge base as to where their food and fuel comes from. That's one of the reasons our agency exists. We help folks better understand the connection that has been lost. Or so we hope.
And, that's the prime reason we started our weekly, live, talk radio show, Highway 6 - Your Road to the Country. It's a way to process the rural lifestyle and agriculture to folks that know it...or don't.
Anyway...we were glad to see the Register run the story. Now the issue for farm equipment manufacturers and farmers...you really gonna make equipment to harvest and transport this stuff, and will you plant it? We'll see.
Michael P. Libbie - Insight Advertising, Marketing & Communications - Photo from the University of Illinois.
Way to go, 'Scoop'!!!
Posted by: Georgie | September 04, 2008 at 08:36 AM