When you watch an idea become reality it's the biggest kick we get here at the agency. Three years ago we started talks with our long-term client Country Vet Pet Foods about changing their formula, creating a natural dog food and packaging that matched what it was. Clearly consumers were asking for it...all we had to do was deliver.
All weekend representatives from Country Vet Naturals will be visiting with dog owners about the food and the new treats, Country Vet Naturals Quick Bite Cookies (In Oatmeal/Cranberry thank you very much!).
Will it be sold in Des Moines? We're hoping so. Now that we've finished this round it's on to additional natural pet food products and loads of new ideas regarding the formulation.
We like what we do!