Early this week I traveled to Creston, Iowa (pop. 7,500) my host was Iowa State Savings Bank. I was there to share with them ideas to use social media for their bank. We spent the morning together as they learned about the opportunities in blogging, Twitter and other forms of social media.
Like many small rural towns Creston has been hit by the recent economic downturn. I centered on that issue during my visit and gave them some ideas of how to use social media to market the bank. OK, I know, you're going to say, "What about financial liability issues and compliance? Financial institutions and insurance people and financial planners can't possibly use social media because they have to send everything through some compliance officer!"
Nope.
I talked about that very issue on our daily business radio show, Insight on Business. In addition I gave several suggestions right at the top of the show as to how financial people should use social media to build the relationship. Have a watch...and a listen? Let me know what you think...and how social media can be very helpful in rural development issues.
I recently came across your blog and have been reading along. I thought I would leave my first comment. I don't know what to say except that I have enjoyed reading. Nice blog. I will keep visiting this blog very often.
Alena
http://grantfoundation.net
Posted by: Alena | December 24, 2009 at 12:02 AM
Alena: Thanks for finding us and for reading. Our Highway 6 Blog isn't as active as it once was since I stopped doing the weekly radio show. However if you head to our agency blog or new radio blog for Insight on Business you might find some things there. Thanks again and have a wonderful holiday season. Michael
Posted by: Michael Libbie | December 24, 2009 at 05:42 AM