Insight on Business is this nations only daily, live 90-minute radio show dedicated to advertising, marketing and consumer trends. Every day, Monday - Friday we serve up the latest marketing news and then give you our spin that is designed to be able to help your company thrive in this economy or any. We're part of Des Moines Local...LIVE and you can hear us on www.MacsWorldLive.com.
Insight on Business is a production of our advertising agency, Insight Advertising, Marketing & Communications which is responsible for its content. You can learn more about us by heading to our site, www.InsightCubed.comand follow us before, during and after the show on Twitter, @MichaelLibbie or @InsightADV.
Nearly every day we bring you some social media news in an attempt to get you to at least try it. Today we're going to feature a small business that is smack in the middle of blogging, Twitter, Linked In and Facebook. Brent Pohlman is in charge of marketing and business development for Midwest Laboratories of Omaha. Midwest Laboratories is a testing lab for soil, food items, environmental...a pretty long list. I've been to
their facility and it's not only first rate...it's cutting edge. So, it's no wonder that Brent has added social media to his marketing toolbox.
We'll visit with Brent about what this form of media has been able to help his company reach out to new clients and be in the middle of many conversations going on all over the globe. He's even got a story about how Twitter helps him get ready for a surge in various tests...reporting well before mainstream media. Brent Pohlman...today on Insight on Business.
We'll also share some insights from one of our favorites, The Brand Chef. He's been cooking up a story about "Talking vs. Telling". Good stuff to remember if you're going to venture out into the world of Social Media.
Ever regret doing something? Has it cost you? We'll tell you the interesting story about the "Cost of Regret". It's a cool story out of the LA Times. And...we'll make the link to business...
And how about a little news about Templeton Rye and the Music Festival going on near their distillery? Sure... And, yes, it does have a business marketing story attached. We'll talk about it.
These stories and more...today on Insight on Business which is brought to you by:
Lotus Moments – This is something very new and YOU are going to LOVE IT. Imagine a place where you can get top of the line items to celebrate special events, invites that nobody else has and you can create all types of printed products for business celebrations, weddings and personal events right here in Des Moines. At a price you will really like. Lotus Moments can be found at www.LotusMoments.com NatraTurf and SpotGone! - Got lawn spots from pet urine or winter kill or salt damage. Get rid of them naturally and without chemicals, dyes or foreign grass seed. Learn more at www.NatraTurf.comand head to SpotGone! Keep the dog...Lose the Spots! ESP- Exceptional Specialty Products- Got a business? Looking for some cool gadgets and items to use as promotional tools? ESP is a brand new company based in Urbandale, Iowa and led by Cindy Taylor. It's worth a look. Here is her website...enjoy and buy something already! The Iowa Department of Agriculture and the Emerald Ash Borer Program- The Emerald Ash Borer has already killed millions of dollars worth of trees in Michigan, Pennsylvania, Illinois, Indiana, Ohio and Wisconsin. Learn about the danger to Iowa and what the department is doing about it. We're offering this as a free public service announcement from Insight on Business! www.IowaTreePests.com
Comments