Insight on Business is this nation's only daily, live, 90-Minute radio show dedicated to advertising, marketing and consumer trends. We're part of Des Moines Local...LIVE and can be heard Monday through Friday starting at 12:30PM Central on www.MacsWorldLive.com. And, Just in case yhou MISSED the LIVE broadcast, here is the RE-BROADCAST, just for you! Insight on Business is a production of our advertising agency, Insight Advertising, Marketing & Communications and we are responsible for its content. You can keep up with us before, during and after the show by using Twitter - @MichaelLibbie or @InsightADV. Join us?
On the show today we're following a raft of stories that we hope you'll use to help your company better communicate with consumers and increase sales and revenue...that's what we're all about and you get the "insight" from us...free every day.
Have you been thinking of the "viral options" available to you? No? We have and we'll also settle in on the "Who", "What", "Where" and "Why" of figuring our your message. Oh, those options? Great article by Lisa Barone - "Spread That Content"
I got an e-mail yesterday from a listener...after he watched our re-broadcast (error free, YES!) last night. He told me he had been to a National Agri-Marketing Association (NAMA) where he asked a simple question about online promotions. He wrote: "Michael, none of the people had a clue of what I was talking about. Or, if they did, they did not want to share." Figures... It's a secret...don't you know? But, on this show we bust through those "agency secrets" and give you to tools and ideas... so, let's look at another one: "Word of Mouth Marketing - 16 Easy Things To Do...Today!" It's from Andy Sernovitz with a little help from Ann Hendley. If you want to go directly to the article, here you are.
Are you tired? No really...are you tired? Could be because you are working more hours than your parents did back in the 1960's, could be stress, could be habits...so what do you do about it? Great article by Dr. Anthony Komeroff from Harvard. Yes, that Harvard! "Are you tired of being tired?" We'll offer our take and you can read the article if you missed the show.
Tomorrow on the show it's the @BEGirls. (Go ahead meet them on Twitter!) No kidding. I'm not sure how many of the women we'll have in the studio...but it should be a riot. Learn about what is making them tick...or tock and what they've got to say to women..everywhere. Tomorrow here on Insight on Business - the BE Girls.
Insight on Business is proudly sponsored by:
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Thanks for reading, watching and listening. Learn more about us at www.InsightCubed.com - Michael P. Libbie - Host
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