Insight on Business is this nation’s only daily, live, 90-minute radio talk show about advertising, marketing, consumer trends and business practices. We’re part of Des Moines Local…LIVE and on the air Monday – Friday starting at 12:30PM Central. Here is the link to the station. Insight on Business is a production of our advertising agency, Insight Advertising, Marketing & Communications and we are responsible for its content. You can join us before during or after the show on Twitter – @MichaelLibbie or @InsightADV and during the show you’re invited to use the Live Chat for questions or comment. On the show today?
Mike Sansone is considered by many in this market to be the “Godfather of Blogging”. It is at his feet that many have learned the art and he’s on today to talk about what he teaches. Mike is the wheel behind Central Iowa Bloggers (CIB) a broad range of people, accomplished and just starting out, that meets the first Friday of the month at Panera Bread on University in West Des Moines. To say, “meet” is a bit of a stretch. There are no minutes, no agenda and no speeches…other than to wish somebody happy birthday. It is a wide variety of people who come together to help each other…and themselves.
We’ll be visiting with Mike about why business should take blogging seriously, give you some rational about how blogging is done, what to use and what gets read. If you have every wondered if blogging is a waste of time or that you don’t have the time…listen in. Mike Sansone will give you the reasons why and even why you should never blog. Mike Sansone today on Insight on Business.
In addition to Mike we’re following several other stories like this one from ComputerWorld that tells us 54% of U.S. companies have banned the use of social media by their employees while they are on the job. We’ve got our thoughts as to why, who is making the decisions and something really snarky to say about Chief Information Officers. Listen in or have another opinion?
Staying on the Social Media bandwagon for just a bit let’s take a look at this report and study from BizReport that says there is a major advantage for corporations to connect with social media users for brand awareness and choice. Hmmmm Got an opinion? We do and we’ll tell you.
Those stories, Mike Sansone and more today with Insight on Business:
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Thanks for Reading, Watching and Listening!
Michael P. Libbie – Host and Advertising Agency Guy