Hi and welcome to Insight on Business this nation's only daily, live, 90-minute radio talk show about advertising, marketing and consumer trends. We're part of Des Moines Local....LIVE and you can hear us Monday - Friday starting at 12:30PM Central. Here is the link to the station!
On the show today we're talking about FEAR. Fear of treading into new areas, fear of being successful and fear of not being like everybody else. I think you'll be interested.
Des Moines BUCS say...Des Moines IS a "Hockey Town" citing 10,000 people each week that were going to see the Stars, Bucs or Chops. And, at $230 FOR A SEASON TICKET to the Bucs...hmmmmm Not bad!
Trade shows? Did you say, "TRADE SHOWS"? Yep...so what are the THREE top things you should focus on during the show? We'll tell you.
We're also going to talk about the failure of creativity...which leads to "advertising". WHAT? "I thought you were an advertising agency! How can you say that advertising is a failure?" We'll tell you based on an interesting thought starter we picked up this weekend.
And, while we're at it we thought we'd through in a little about Human Resources...how come most people give the entire hiring adventure failing marks? Might it be that we're doing the same thing over and over...expecting different results?
And, finally, for those of you interested we're talking about the pet industry and the money that is being spent...even during the recession.
Insight on Business is brought to you by:
NatraTurf - Chemicals, Lawns, Kids and Pets...pick the word that doesn't belong. We'll give you a hint: "It starts with a "C". Learn more by heading to www.NatraTurf.com for more.
Lotus Moments - Design, price and personal service. Start your next adventure in business or life with quality announcements from www.LotusMoments.com
Exceptional Specialty Products - See Cindy Taylor for the latest at www.ESP4All.com
Thanks for watching and reading. Insight on Business is a production of our advertising agency, Insight Advertising, Marketing & Communications follow us on Twitter, @MichaelLibbie or @InsightADV. Thanks for coming by.
Michael P. Libbbie - Host and Advertising Agency Guy