Welcome back to Insight on Business the live, 90-minute talk radio show about advertising, marketing, consumer trends and best business practices. We're part of Des Moines Local...LIVE and you can catch us live Monday - Thursday starting at 12:30PM Central. Here is a link to the show.
Look, I do not wish to be maudlin about the future...but we've got to call a spade a spade. Part of our discussion today will focus on the Tavern on the Green the landmark restaurant located in Central Park, NYC. For 75 years, since the Great Depression, Tavern on the Green has delighted and dismayed casual guests and die-hard fans. What happened? How come sustained success couldn't bring them through the recession and force them to close up...on New Year's Eve? We'll talk about it and what you might learn...for your business.
I started today at 3:30AM. I was putting the finishing touches on a marketing review for a client and came to the realization as to why some folks "get it" and others fail when it comes to marketing their product and/or service. No kidding... It's simple and I've talked about this before but never with such clarity. Here is the post I authored on the subject. What do you think?
My friend Brent Pohlman out of Omaha and Midwest Labs sent me this piece about "7 Ways to Get More from Social Media in 2010." Was Lisa Barone listening to our conversation yesterday with Wade Den Hartog about small business and social media? Gosh, you would think so...we'll talk about this story and share our thoughts on the "Seven". Thanks Brent...you are now an "official stringer" for Insight on Business!
Those stories...and a rant or two...today. Insight on Business is brought to you by:
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Thanks for reading, watching, listening and interacting. Insight on Business is a production of our advertising agency, Insight Advertising, Marketing & Communications. Keep up with us on Twitter: @MichaelLibbie or @InsightADV Thanks for coming by!