Hi and welcome back to Insight on Business this nation's only daily, live 90-minute radio/tv show about advertising, marketing, consumer trends and best business practices. Glad to have you back! We're part of Des Moines Local...LIVE if you missed the live show here is the recording the links and the text is below.
On the show today we're saying "Thank You" to our friends at the Des Moines Register and Juice. It was a nice write-up about Des Moines Local...LIVE and about this show. Now, if we can only get Carolyn Washburn as a guest. Carolyn...it's an open invite.
OK, what is it going to be? Google Ad Words? Paid SEO? Social Media? If you are a small business person you are no doubt confused. Here is what I wrote on the subject and we'll talk about it today.
Can the way you great people improve your brand? I've got a personal story about Super 8, the small Iowa town of Lamoni and a greeting that took my bride back. It's first hand and something that is extra-ordinary. I'll tell the story today.
The Des Moines Partnership will be talking, next week, about the economic forecast for this area. If you are interested in attending it is at the Des Moines Botanical Center from 10:00AM - 12:00noon on Monday the 11th. We'll be there and share our insight with you...
Yesterday with Tom Swartwood we talked a little about Micro-Trends. It's like "reading the tea leaf" rather than a whole pile. And it's something (else) you should be thinking about. Here is that article...we'll have more today on the show.
As you know, last week I wrote about "Firing This Employee" and it's been picked up by all kinds of sources. Tells me we hit a nerve. Combine that with the story we had earlier this week about being vague with customer service and we offer you this story about the IRS from our friends at Forbes and written by Janet Novak. We'll talk about it.
It's NOT JUST ME! Here is a great article we found this morning about "10 Lessons Learned from 2009" by Holly G. Green. Did I say it is a "must read"? We'll give our insight today as well.
Oh, and on the personal...just a shout out to my friend Aaron Muelhaupt. Saw him yesterday on the way to the studio. Too little time...but great to connect for a few minutes.
Insight on Business is a production of our advertising agency, Insight Advertising, Marketing & Communications and is brought to you by:
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