The stress of every business is enough to make folks...crack. Hi, Michael Libbie for Insight on Business your daily news source for advertising, marketing and consumer trends and part of WebcastOne...LIVE!
This week fellow webcaster Mac - J. Michael McKoy started a "Flip Cam War" with me. I don't know...but we're knee deep in launching a new news/entertainment platform called WebcastOne...LIVE and he wants to play war games? What looks like FUN is...sort of. It's also a way to engage and demonstrate what we hope to bring with our new venture. Here is my response with Miss Kizzy the brains of Insight Advertising:
OK...it's not serious but then...it's not supposed to be. In other news we're following today:
Something we did NOT do, but should have, was follow these "16 Tips for Successful Video Campaigns". OK, we used about seven of them...but it was FUN, remember? This article is from our friends at The Social Media Examiner and written by Amy Porterfield.
Several weeks ago we shared a story about how "store brands" were taking over many "name brands". The idea was the recession boosted the private label over better known brands. Now, this story from our friends at The Nielsen Wire we learn that younger consumers are turning to store brands more frequently giving comfort for the long term? And, the economy plays right into favor with store brands. Your "take-a-way" from this is you can create a great private label and compete in the marketplace. IF you do it well...
Gotta get this out. I was at Central Iowa Bloggers this morning followed up with a photo shoot for a client so this is a BIT late out the door. Insight on Business is a production of our ad agency, Insight Advertising, Marketing & Communications and made possible on WebcastOne...LIVE by:
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