Insight on Business with Michael Libbie is our Monday - Thursday look at the world of consumers. What marketing works, what advertising ideas shine...and those that don't do so well. What is the stuff that customers want and how can you deliver. We're on today at Noon Central here at Webcast One Live. And, because the show is interactive you can join us in "The Chat" or we can connect on Twitter, I monitor @MichaelLibbie before, during and after the show.
Speaking of politics: Last week my bride ordered an absentee ballot it arrived yesterday. Two day service here in Polk County...Jamie Fitzgerald, we're impressed. Meanwhile, forget the robo-calls. I voted early yesterday at the Urbandale Public Library. It was a busy place at 4:00PM. Now all I have to do is master that "vote often" part and we're in.
Pet News - Even in what many call "tough economic times" we're spending more and more on our pets. Global pet food sales are scheduled to increase by over 2.4% this year. Why? It's called "Pet Humanization" where sales of pet foods are three times that of human baby food. Oh in China? They expect their pet food market to grow by 5%...wonder if that includes Melamine Products? (Snark...) Meanwhile PetSmart share value has increased by, are you ready...31% so far in 2010. Can you spell "Recession Proof"? And, to cap off Pet News" there is now a new iPhone app that monitors calorie intake and weight of your pet. It's called CU-PetHealth. Now..you know it all! So, what can you DO with all this information? I'll share today at Noon!
Those stories and the Drake Law Students today with Insight on Business. Insight on Business is a production of our advertising agency, Insight Advertising, Marketing and Communications and made possible by:
NatraTurf - Fall is a great time to start going, natural, with your lawn and garden: www.NatraTurf.com
Lotus Moments - For wedding announcements and business printing you'll really like: www.LotusMoments.com
Exceptional Specialty Products - Let's All Band Together! Get noticed.
See you LIVE at Noon.
In studio today we welcome law students from Drake University who are passionate about their careers and their politics. I don't do politics...but they do and we're going to "pick their brains" about why, are they scared about the future, what they are doing to make a difference in this election cycle and how in the world do they have the time. With us is today is Colleen MacRae and Brad Hopkins. Join us for a younger view of life, education and politics today at Noon Central. It's the "Silly Season" and we can't ignore what consumers are consuming.