Insight on Business with Michael Libbie is our Monday - Thursday look at the world of advertising, marketing, consumer trends and business. We're on starting at Noon Central here at Webcast One LIVE. And, because we want to hear from you you can join us in "The Chat", leave a comment here or follow us on Twitter using #Insight for questions/comments during the show. Let's get to it:
Look for an article about Webcast One LIVE in an upcoming edition of the Business Record. Todd Razor spent an hour with us yesterday learning more about who we are and why we do this... (I need to read that article when it comes out.)
Health Insurance and Business- After the WWII, in an effort to recruit people in the nations rapidly expanding manufacturing sector, businesses began offering health insurance as a benefit. At the time the cost was low and not many people carried individual health care policies. It became...the new normal.
Today health care insurance is one of the most costly employee benefits business provides and it's not getting cheaper. For example in 2010 Wellmark Blue Cross/Blue Shield raised their rates by 11% and today they are asking for an 18% rate increase in 2011. Meanwhile the new government health care program gets rolled out and challenged as unconstitutional in places like Virginia. The "Left" hates the idea because "single payer" did not happen and the "Right" hates the program because...well, I'm just not sure.
What the hell is going on and where are we going? Our guest for the hour is insurance executive Brian Gillette, Vice President for Individual Health Care from Group Benefits Limited. Brian is neck deep in these issues being squeezed from all sides: The insurance companies, the agents and the people who buy/use the product. Brian is an outspoken critic of the government plan recently passed and signed into law. During the hour we'll ask him about business and health care, why consumers are so anxious, what are insurance companies doing and even why should health care insurance be a...business. And, we invite you to participate.
Brian Gillette with Insight on Business today at Noon Central. Insight on Business is a production of our advertising agency, Insight Advertising, Marketing & Communications and made possible by:
The Iowa Sportsman & The Iowa Sportsman Outdoors Show - Coming to the Varied Industries Building at the Iowa State Fairground January 7 - 9: www.IowaSportsmanShow.com
NatraTurf - Chemical free lawns and gardens are possible and you can make it...so: www.NatraTurf.com
Exceptional Specialty Products - Let Cindy Taylor help your business get noticed, www.ESP4All.com
Lotus Moments - High quality, unique wedding invitations from a family company, www.LotusMoments.com
See you at Noon...