So much has changed over the past decade when it comes to broadcasting. Here I sit down with Jeff Stein the News and Program Director for News/Talk 1540 KXEL to explain those changes. How audiences habits have been altered and how broadcasters today find ways to reach them. It's a great "insiders look" at how the media, be it print or electronic, has had to find new avenues to get the message out. We'll also chat about the Iowa Business Report and the players behind that effort. Here is Part One of our two part interview:
This is Part Two of our conversation with Jeff Stein the News and Program Director for News/Talk 1540 KXEL We kick this segment off talking about "translators" and, no, they are not working at the United Nations. This is about an "FM Translator" for an AM radio station. Why would that be necessary. We also talk about the many ways broadcasters need to be able to present their content. The list gets...long in this changing world of broadcasting.
Thanks for listening!
The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.
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