Often, when talking to somebody who does not understand business blogging, they think "blogging" is something teens do on "My Space". Or they think blogging is like those goofy anonymous message boards (that are full of pop-ups) that exist in the world of newspapers and even sports.
That's why I'm so excited about our client's new business blog at Calcium Products.
You see...Calcium Products and Craig Dick are blogging about increasing corn yield.
And they are doing it well.
Today in a post Craig hit a home run about the increasing cost of "ice cream"...and then related that to farmers who need to cut costs to stay competitive.
It's really one of the best posts I've seen...and from a newcomer to the art.
Well done Craig!
Michael P. Libbie - Insight Advertising, Marketing & Communications where we love it when the students out shine the teacher!