Sunday Morning Coffee - March 28, 2010
Three Tips to Entice the Post Recession Consumer

Brand Essence...Is It Really This Hard?

Seth Godin...if you do not follow and read do your business and your mind a great service and check him out.  Seth posted a piece about a company calling him and asking if he would help them "find their brand essence".  Here is that post and here is a video primer on figuring out where to start when it comes to your business brand essence.  Those of you in Des Moines may recognize several...locations.



Just to let you know, we monitor Twitter @MichaelLibbie (personal and business) @InsightADV (business and @RuralLife Radio (our love of the rural lifestyle). Thanks for coming by!