Using Video For Your Brand: When?
Takin' It To The Streets

Sunday Morning Coffee - September 19, 2010

Hey, and welcome to Sunday Morning Coffee my weekly collection ofCoffee Cu ps  scattered thoughts from a cluttered mind.  We'll get back to business tomorrow but in the meantime...let's visit over a hot cup of "Joe"...and because it's a conversation, I'm interested in your thoughts.  You can leave a comment, send me an e-mail or we can connect on Twitter: @MichaelLibbie...fair? 

Let's go:

Break Fast table WEB It's the "Morning After".  Last night the tiny congregation that I've worked with for over two decades concluded Yom Kippur, the holiest day of the Jewish Calendar.  (Here is a shot of the "Break-Fast" table.)  Adas Israel is in Mason City, Iowa and the home to about 10 families.  Large it isn't...but they have wonderful leadership and I look for some BOLD moves as they reach out to increase their membership.  Mason City is a neat little city...perfect for folks wanting to get out of theAdas Israel1  "big city" and "get a life".   Yesterday I spoke to the members about their history and being bold with the future.  Six days and 100 years ago 14 men gathered to raise money, "For a house where we can hold public services to celebrate our faith".  They pledged a total of $175...and that start served families for over a century.  It's time to begin dreaming again.   With Sam Sofer at the helm...they will. I'll keep you posted.

Yep, still moving...actually now we're "looking" for everything that once was in its place.  Grumble....

Dohertys card I love people who go out on a limb, believe in themselves and create.  Last week I stumbled on Doherty's a family owned flower, plant and gift shop on 2nd Avenue in Des Moines.  The business, that's been around for over 60 years, was recently purchased by Robyn Sloan who is making major renovations in the look, the brand and the outreach.  We visited briefly about her dream and where she is headed.  Just wanted to share with you that not all business people are filled with "doom and gloom".  Some are excited about their opportunity to offer "new and different".  Very cool!  And thanks the the personal service that was fast, fair and...well... beautiful.

On the drive home last night I was listening to the Iowa Hawkeye game.  They were playing the Wildcats of Arizona and lost 34 - 27.  The "Special Teams" for Iowa forgot to show up and gave up three touchdowns in the first quarter.  The much vaunted defense?  Ahhh....???  Meanwhile Iowa State lost to Kansas State 27 -20.  Not a happy Saturday for fans here...

The drive home:  47 degrees and a mega-thunderstorm...WTH?Christine ODonnall

The "Tea Party" is excited...and so are the Democrats.  While the "talking points" seem to hit home with the Tea Party Faithful the depth of many of the candidates who won Republican Primaries last week...is...shallow.  Come on, paying for rent and mattresses from campaign contributions?  And...witchcraft?  Really?  You honestly think that will fly in November?  Two words for the GOP:  Brand Problems.

But...she's cute.

Speaking of elected officials:  I received the nicest New Year Card (Rosh Hashannah) from a state-wide elected official.  Thank you Mr. Secretary.  Your honestly your dedication to Iowa, your faith and your ability to touch people of all parties makes me...hope.

Ever heard of blue-box?   I think you will...soon.  Neat concept...and matches the consumer need for convenience and value. 

Vicki Tomorrow is the Metro Monday Edition of Insight on Business with Michael Libbie.  Once a week we leave the global world of marketing and consumer trends and focus on what the heck is going on in our own back yard.  Our guest tomorrow at Noon is Vicki Comegys from the Des Moines Convention and Visitors Bureau.  We'll talk about how marketing for the CVB has changed since she first signed on 24 years ago.  It's not only the message but also how it is broadcast.   Good stuff...even if you are not in the convention and visitors or hospitality industry.  The truth...works in any industry and we'll offer up all kinds of tips...tomorrow at Noon Central.

Windsor Heights Header Speaking of Back Yard:  The City Council for Windsor Heights is holding their monthly City Council Meeting...in front of our new house.  I'm not making this up.  We received a letter from the city informing us that they are "Taking It To The Streets" and holding meetings in neighborhoods.  WOW...what a welcome and what a cool idea to get more folks involved in local, local, local.  Urbandale...I love you and we'll not say "good-bye" but, you've got to admit, this is neat.

OK...gotta put a cap on this for today..it's late already, like...nearly 8:30!  Thanks for coming by and for your thoughts.  Catch you later?

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