Say the words "advertising agency" and, for some, visions of Madison Avenue or Mad Men pop up. Slick offices in the middle of the city creating marketing messages for folks who live in the city. That's not us...
Most of our work centers around agriculture and the unique place Iowa is when it comes to our domination of the industry. It's a great place to be. When so many other companies are chasing after "slick" we prefer to have a conversation that is more (literally) down to earth.
That's not to say that we've not done some exceptional work for retail, social media and packaging...we have. It's just that when we say we work "in ag" we often get that odd look from folks who may be wondering why we spend our time with...farmers.
That's a good question and for the answer here's a great piece on embracing agriculture from our friend Lynn Hicks for theDes Moines Register. Agriculture: Innovation, Ideas and...Opportunity.