Every chance we get we encourage our clients to engage consumers, friends and family with social media. But, let's be clear. Much of the time this isn't work...it can be fun. And often, fun...rules. As a matter of fact, the fun stuff usually gets the most views. (you can click on the photo to enlarge)
Here is our Family Holiday Greeting Photo sent with the "Annual Update" written by my bride. We "borrowed" the look from "A Christmas Story" and had our critters involved with a little "tongue sticking".
It could have ended there but we also created this video regarding the "back-story" to making the card.
In the written annual update we included a QR Code so folks could read the letter and then watch the video right away. No having to go someplace else...it's mobile man...mobile.
Your business can learn much from this brief story:
- Be Creative
- Be Real
- Be Fun
Those three things can help you gain more traction when you use social media to reach out. Have a little fun already!