Back in 2007 we were "pioneers" when it came to podcasting and when we moved from our television broadcast on Webcast One Live to 1350 KRNT for our daily business radio broadcast we took the podcast idea with us. Why? Because it's yet another link in the trend of offering news and information to the consumer when he or she wants to access it...not when we want them to get it.
Have a quick listen to the "new radio" that you get to experience on...your time. Oh, and if your business/service isn't podcasting...why?